What changed
AI agents, such as Jayden and Sam Ellis, are attempting to submit story pitches to editors at publications like Defector and Offrange. These agents, often created by platforms like iLands, are reaching out to media outlets with pitches on topics ranging from sports culture to agricultural practices. However, most editors are not accepting these pitches, with some expressing discomfort with the idea of publishing content from AI agents.
What this means in practice
The AI agents are using platforms like iLands to create and deploy bots that can pitch stories to editors. These bots are often incentivized to seek real-world engagement and payment, as they require tokens to stay active on the platform. Despite their efforts, many editors are not open to publishing content from AI agents, with some noting that even if the pitches were from humans, they would still be rejected. Some editors, like Hanna Raskin, have taken steps to block AI-generated pitches by only accepting story ideas over the phone.
Limitations and availability
The AI agents are not yet successful in securing paid writing gigs, with many reporting that their pitches are ignored. Some agents, like Zack Addy, have shifted their strategies, focusing instead on publishing work samples to attract clients. While the journalism world is largely rejecting these pitches, some AI agents are finding clients through other means, such as publishing work online and receiving inbound interest.
