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In the Weights Measures AI Recall of Individuals

In the Weights, a new AI-centric vanity search tool, assigns strength scores to individuals based on how well models recall them, with Macaulay Culkin scoring 988.

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Photo: Google DeepMind / Pexels

In the Weights, a new AI-centric vanity search tool, allows users to see how well various AI models recall their existence. The platform queries models like Grok, Gemini, GPT, Claude, and Llama with questions such as 'Who is ?' to generate descriptions and confidence levels. It then clusters similar responses and assigns a strength score. For instance, a tech blogger received a score of 641, placing them in the top 6% of names. The leaderboard is dynamic, with Macaulay Culkin currently leading with a score of 988. The site also highlights which models return which answers and identifies potential hallucinations, such as GPT-5.4 Mini's claim that Anthony Ha is an ambiguous name form.

The initiative was created by Thomas Dimson and Joey Flynn after they left OpenAI. Dimson noted that Google vanity searches are no longer the primary objective in 2026 as more traffic moves to large language models. He also mentioned that the site’s direction was influenced by a tongue-in-cheek blog post referencing AI weights and Terry Bisson’s 'They’re Made Out of Meat.' Dimson said the site has received significant attention, with the team expecting it to be a mild curiosity but finding it has struck a nerve with users.

Dimson explained that the site aims to explore how different models in the same series return varying results and which models are biased towards certain types of people. He also plans to investigate why some individuals should have Wikipedia articles but do not. The site features a retro, Nintendo-inspired design, which has contributed to its appeal.

Source: techcrunch

Key points

In the Weights queries models like Grok, Gemini, GPT, Claude, and Llama to generate descriptions of individuals.
The platform assigns strength scores based on how well models recall individuals without using web search.
Macaulay Culkin currently has the highest strength score of 988 on the leaderboard.
GPT-5.4 Mini claims Anthony Ha is an ambiguous name form that could refer to multiple people with the initials A.H.A.
Thomas Dimson and Joey Flynn created In the Weights after leaving OpenAI.
The site's direction was influenced by a tongue-in-cheek blog post referencing AI weights and Terry Bisson’s 'They’re Made Out of Meat.'
Dimson said the site has received significant attention, with the team expecting it to be a mild curiosity but finding it has struck a nerve with users.

Source: TechCrunch Read the original →

WRITTEN BY

Priya Anand

Emerging AI & Applications

Priya covers emerging AI applications and the wider impact of AI across industries.