Karamo Brown, known for his role on Netflix’s 'Queer Eye,' has launched Kē, a wellness app that includes an AI-powered digital clone of himself. The app offers personalized fitness and nutrition guidance, with features such as tailored workout plans and meal suggestions based on users’ available ingredients. Users can also interact with the AI clone, which is designed to mimic Brown’s voice and provide real-time advice. Brown emphasized that the app is meant to complement, not replace, human connections. 'If someone is struggling with a sensitive issue, it can direct them toward appropriate resources and remind them to seek support from real people in their lives,' he said. Source: techcrunch
The AI clone, developed by Delphi, uses material from Brown’s interviews, podcast episodes, and other clips to create an authentic representation of him. Brown noted that the clone is part of a broader trend of celebrities engaging with AI, with others like Matthew McConaughey and Michael Caine also partnering with ElevenLabs for digital replicas. However, many celebrities have expressed concerns about unauthorized use of their likenesses and voices. Brown acknowledged these concerns, adding that Kē includes safeguards with a team of humans overseeing the app. 'When AI first started becoming part of the conversation a few years ago, I was honestly pretty skeptical,' he said. 'But the technology has evolved significantly, and what changed my perspective was seeing how thoughtfully companies like Delphi have approached it.' Source: techcrunch
Kē also includes a meditation section with videos targeting various emotions and a community section for users to engage in supportive groups focused on shared experiences. The app is available on iOS and Android devices, with a subscription cost of $14.99/month after a 3-day free trial. Brown stressed that the app is not a substitute for human connection, stating, 'At the end of the day, this is meant to be a tool that helps people reflect, learn, and grow, and it’s not a substitute for human connection.' Source: techcrunch
