ScrollEd released its app at the TechCrunch Disrupt Startup Battlefield 200 competition, saying it turns text files into scrollable video and quiz content. It is the company's first educational tool update since its founding this year.
ScrollEd reported no specific benchmark score, but the app is built on AI technology and targets students, corporate training programs, and individuals seeking better scrolling content. Availability begins at the TechCrunch Disrupt event, initially for students and educators.
"The younger generation is increasingly going short form, vertical feed only (especially the 18 year olds we’ve spoken to!), and this poses challenges for any kind of media that requires depth," said Utsav Gupta, ScrollEd’s co-founder. The app aims to meet students where they are by making educational material more engaging.
The announcement follows Gupta and his wife Rebecca Neff’s personal frustration with doomscrolling before bed. Gupta, who studies AI and human purpose at Stanford, and Neff, who studies computer science at the University of Pennsylvania, founded the startup to address this issue.
ScrollEd did not say how it will measure long-term engagement, and the company is still exploring how to adapt content to individual learners. The startup intends to focus on its consumer launch, building its lesson library and source-checking workflow, and developing pilots for institutions.
Source: techcrunch